Thailand's agricultural sector stands as a cornerstone of its economy, yet navigating its marketing channels poses challenges and opportunities for sustainable growth. This study delves into the intricate web of marketing structures within Thailand's agricultural landscape, uncovering key insights and strategies for fostering sustainable development. By examining various channels, from traditional markets to digital platforms, this research sheds light on effective approaches for optimizing agricultural marketing practices. Through a synthesis of qualitative and quantitative analyses, this paper aims to offer actionable recommendations to stakeholders, policymakers, and practitioners seeking to enhance the efficiency and sustainability of Thailand's agricultural marketing ecosystem.

This study delves into the perceptions of Turkish working women regarding success, empowerment, and the role of information technologies (IT) in their professional lives. Through qualitative interviews and thematic analysis, the research uncovers diverse viewpoints, challenges, and aspirations of Turkish women navigating the contemporary workplace. Insights shed light on the multifaceted nature of empowerment, the significance of IT proficiency, and the evolving dynamics of gender roles in Turkish society. The findings offer valuable insights for policymakers, employers, and advocates seeking to promote gender equality, diversity, and inclusion in the workforce.