MEHMET ELPEZE DERDIYOK; NUKET YAVUZ. UNVEILING THE TAPESTRY: AN IN-DEPTH EXPLORATION OF STORYTELLING IN DESTINATION BRAND COMMUNICATION - A QUALITATIVE ANALYSIS. International Interdisciplinary Business Economics Advancement Journal, [S. l.], v. 2, n. 03, p. 01–06, 2021. DOI: 10.55640/business-abc416. Disponível em: https://www.iibajournal.org/index.php/iibeaj/article/view/6.. Acesso em: 27 jan. 2026.